Blog: The Analytics Compass

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Are analytics implementations by IT departments doomed to fail?

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How predictive analytics can reduce airport security lines

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How text mining survey data can help with customer segmentation

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Your business does not need analytics - except for these 2 situations

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How to use RFM analysis for customer segmentation and classification

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Predictive analytics on unbalanced data: classification performance

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Using forecasts and customer segmentation for strategic decisions

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How to use customer segmentation to improve time series forecasting

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How to apply market basket analysis rules to improve cross selling

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